Well, I am sure EVERYONE knows about Entrecards new features, and this is exactly why I will not be mentioning said features.
It seems like every single blog I visit has a post regarding it, and its all because Entrecard is running a
contest that will give each and every person who mentions the new features 2,000 EC’s. For now it looks like the bribe marketing is going great as they are getting a ton of backlinks and a ton of exposure, they’re even getting backlinks and exposure from me I guess.
This contest does however raise a question in my mind, with all these instant EC’s being given away, is this going to have bad effects on the value of an EC? Right now advertising on my Entrecard is 256 EC’s, JohnCow.com is currently going for 512 EC’s and there are some blogs that going for over 4096 EC’s. After all these people instantly get 2000 EC’s are the prices of ads going to go through the roof? Entrecard also has a shop where people can sell items and services for EC’s, is this fair for them? Entrecard has created a mini economy based on there EC’s and now they are flooding the market with EC’s to promote there site, what affect will this have on the worth of EC’s?
It is great marketing, but when your giveaway is your own product and you give it away to anyone, it devalues your product a little. Hopefully the influx of new members from this campaign will generate a lot more traffic and quality for the Entrecard community.















